Last Year

The inaugural People Analytics Conference took place on March 28, 2014, hosted by the Wharton School at the University of Pennsylvania. This page serves as an archive of details from that conference. Presentation decks may be found in both the Agenda or Speakers sections.


Listen to Adam Grant's closing remarks from "PAC1" below:


Speakers at the first People Analytics Conference in spring 2014 included:



Sponsors


                 

                             



If you would like to be a sponsor at People Analytics Conference, please contact us.


Agenda (Spring 2014)

Click any links below to access presentation decks!

Start End Description Speaker(s)
9:00 AM 9:40 AM Opening and Keynote Cade Massey (Wharton), Laszlo Bock (SVP People Ops, Google)
9:40 AM 10:25 AM Research on the Frontier John Boudreau (USC), Denise Rousseau (CMU)
10:25 AM 10:45 AM Break
10:45 AM 11:35 AM Panel: Getting Analytics Right Peter Cappelli, moderator (Wharton), Ethan Burris (UT), Michael Housman (Evolv), Dawn Klinghoffer (MSFT)
11:35 AM 12:05 PM Student Case Competition Winner Presentation
12:05 PM 1:15 PM Lunch & Booths
1:15 PM 1:50 PM Keynote Edith Cooper (Global Head of Human Capital Management, Goldman Sachs)
1:50 PM 2:15 PM Case 1: Teach for America Sean Waldheim (VP of Admissions) (intro: Clayton Featherstone)
2:15 PM 2:35 PM Case 2: U.S. Health & Human Services Brian Sivak (Chief Technology Officer)
2:35 PM 2:55 PM Case 3: Credit-Suisse William Wolf (Global Head of Talent)
2:55 PM 3:15 PM Break
3:15 PM 4:05 PM Panel: Early Careers Matthew Bidwell, moderator (Wharton), Julia Rozovsky (Google), Christine Schmidt (LinkedIn), Andrew Stern (Bloomberg)
4:05 PM 4:40 PM Keynote Howie Roseman (GM, Philadelphia Eagles)
4:40 PM 4:45 PM Closing Adam Grant (Wharton)
5:00 PM 6:30 PM Cocktail Reception

Speakers (Spring 2014)

At the People Analytics Conference, academia and businesses pioneering People Analytics met each other.

Matthew Bidwell

Matthew Bidwell

Assistant Professor, The Wharton School

Matthew Bidwell's research examines new patterns in work and employment, focusing in particular the causes and effects of more short-term, market oriented employment relationships. He has conducted detailed research on how firms balance internal mobility and hiring in staffing jobs and what the effects of those different strategies are. He has also studied the contracting workforce in information technology, publishing papers on how those contractors are used within firms, on the effects of their relationships with staffing firms, and on who goes into contracting. His work has been published in academic journals, and featured in the New York Times and Wall Street Journal.

Matthew holds a Ph.D. from the MIT Sloan School, an S.M. in Political Science from MIT, and an M.Chem from Oxford. Prior to Wharton he taught at INSEAD and worked at McKinsey and Company.

Laszlo Bock

Laszlo Bock

Senior Vice President, People Operations, Google

Laszlo Bock leads Google's people function, which includes all areas related to the attraction, development, and retention of "Googlers."

Google has been recognized over 100 times in the last five years as an exceptional employer, including being named the #1 Best Company to Work for in the United States and in many other countries; the most desirable employer for undergraduates, college graduates, and MBAs in numerous countries; the #1 Top Diversity Employer overall, as well as #1 in the categories of Physical Disability, Asian/Native Hawaiian/Pacific Islander, American Indian/Alaskan Native, Latino/Hispanic, Middle Eastern, Black/African American, Asian/Indian, and GLBT; the best company for women in technology; the best company to work for in technology; and honors such as a perfect score from The Human Rights Campaign and Corporation of the Year from The United Negro College Fund.

Laszlo joined Google from the General Electric Company, where he held various executive leadership roles within GE Capital. Before GE, Laszlo was a management consultant at McKinsey & Company, serving clients in the technology, private equity, and media industries on a wide range of strategic and operational issues, including growth and turnaround strategy. Earlier, he had worked at another consulting firm, a start-up, as an actor, and co-founded a non-profit organization working with at-risk youth.

Laszlo is a member of the Board of Trustees of Pomona College.

Laszlo has testified before Congress on immigration reform and labor issues; provided counsel to the President’s Economic Recovery Advisory Board and the Office of Personnel Management; and been featured in The Wall Street Journal, The New York Times, and on the Today Show. In 2010 he was named “Human Resources Executive of the Year” by HR Executive Magazine. He (briefly) co-held the world record for Greek Syrtaki dance along with 1,671 others.

Laszlo earned a bachelor's degree in international relations from Pomona College and an MBA from the Yale School of Management.

John Boudreau

Professor and Research Director, University of Southern California’s Marshall School of Business and Center for Effective Organizations

John W. Boudreau, Ph.D., Professor and Research Director at the University of Southern California’s Marshall School of Business and Center for Effective Organizations, is recognized for breakthrough research on how decisions about human capital, talent and human resources affect sustainable competitive advantage.

He has more than 200 publications including books, articles, and chapters published in Management Science, Academy of Management Executive, Journal of Applied Psychology, Personnel Psychology, Asia-Pacific Human Resource Management, Human Resource Management, Journal of Vocational Behavior, Human Relations, and Industrial Relations, with features in Harvard Business Review, The Wall Street Journal, Fortune, Fast Company and Business Week. His books include Beyond HR, with Pete Ramstad (Harvard Business Publishing, 2007), Investing in People, with Wayne Cascio (Pearson, 2008), Achieving Strategic Excellence in Human Resource Management, with Edward Lawler (Stanford University Press, 2009), and Retooling HR (Harvard Business Publishing, July, 2010).

He holds a BBA from New Mexico State University, and a Masters in Management and Ph.D. in industrial relations from Purdue University’s Krannert School of Management.

Ethan Burris

Ethan Burris

Associate Professor of Management, McCombs School of Business

Dr. Ethan Burris is an Associate Professor of Management at the McCombs School of Business at the University of Texas at Austin. He earned his Ph.D. in Management from Cornell University. He teaches and consults on topics relating to leadership, working with groups and teams, and negotiations. The recipient of numerous teaching awards, Dr. Burris was named to the "Faculty Honor Roll" in 2008, 2010, 2011, and 2013, received the Hank & Mary Harkins Foundation Award for Effective Teaching in Undergraduate Classes in 2012, the Regents’ Outstanding Teaching Award in 2011, the ING Professor of Excellence award in 2011, and the 2009 Trammell/CBA Foundation Teaching Award.

Dr. Burris’ current research focuses on understanding 1) the antecedents and consequences of employees speaking up or staying silent in organizations, 2) leadership behaviors, processes and outcomes, and 3) the effective management of conflict generated by multiple interests and perspectives. In particular, he has investigated how leaders shape employees decisions whether to speak up or stay silent, and how these voice behaviors influence the performance of employees who offer their input and leaders and organizations who receive it. His research has appeared in several top management and psychology journals, such as Administrative Science Quarterly, Academy of Management Journal, Organization Science, Journal of Applied Psychology, Journal of Experimental Social Psychology and Personality and Social Psychology Bulletin, and has been covered in major media outlets such as the Harvard Business Review, The Wall Street Journal and the Houston Chronicle.

Dr. Burris has collected data from and served as a consultant for a variety of professional firms, ranging from a Fortune 100 insurance company, a Fortune 500 company in the casual dining industry, several financial services organizations, hospitals, a defense contracting company, a commercial real estate firm, governmental agencies, and many retail organizations.

Peter Cappelli

Peter Cappelli

George W. Taylor Professor of Management; Director, Center for Human Resources, The Wharton School

Peter Cappelli is the George W. Taylor Professor of Management at The Wharton School and Director of Wharton’s Center for Human Resources. He is also a Research Associate at the National Bureau of Economic Research in Cambridge, MA, served as Senior Advisor to the Kingdom of Bahrain for Employment Policy from 2003-2005, and since 2007 is a Distinguished Scholar of the Ministry of Manpower for Singapore. He has degrees in industrial relations from Cornell University and in labor economics from Oxford where he was a Fulbright Scholar. He has been a Guest Scholar at the Brookings Institution, a German Marshall Fund Fellow, and a faculty member at MIT, the University of Illinois, and the University of California at Berkeley. He was a staff member on the U.S. Secretary of Labor’s Commission on Workforce Quality and Labor Market Efficiency from 1988-’90, Co-Director of the U.S. Department of Education’s National Center on the Educational Quality of the Workforce, and a member of the Executive Committee of the U.S. Department of Education’s National Center on Post-Secondary Improvement at Stanford University.

Professor Cappelli has served on three committees of the National Academy of Sciences and three panels of the National Goals for Education. He was recently named by HR Magazine as one of the top 5 most influential thinkers in management and was elected a fellow of the National Academy of Human Resources. He received the 2009 PRO award from the International Association of Corporate and Professional Recruiters for contributions to human resources. He serves on Global Agenda Council on Employment for the World Economic Forum and a number of advisory boards.

Edith Cooper

Edith Cooper

Global Head of Human Capital Management, Goldman Sachs

Edith Cooper is the global head of Human Capital Management (HCM) at Goldman Sachs. She has been an executive vice president since 2011 and has led Human Capital Management since 2008. As the head of HCM, Edith is responsible for the development, well-being, and promotion of Goldman Sachs’ 33,000 employees.

Previously, Edith was in Sales Management and led several businesses within the Securities division. Edith joined Goldman Sachs in 1996 to build and lead the firm’s Energy Sales Group in New York. In 2002, she was responsible for the firm’s Futures business and, prior to that, she was co-head of the commodities business in Europe and Asia, based out of London.

Edith serves on the Kellogg School of Management Global Advisory Board and the Board of Directors of the Brown University Sports Foundation.

Edith earned an MM from the Kellogg School of Management at Northwestern University and an AB from Harvard and Radcliffe Colleges.

Adam Grant

Adam Grant

Professor, The Wharton School

Adam Grant is Wharton’s youngest full professor and top-rated teacher. He has been recognized as one of BusinessWeek’s favorite professors, one of the world’s 40 best business professors under 40, and one of Malcolm Gladwell’s favorite social science writers. His speaking and consulting clients include Google, the NFL, Merck, Pixar, Goldman Sachs, the United Nations, the World Economic Forum, and the U.S. Army and Navy. Adam is the author of Give and Take, a New York Times bestseller that is being translated into two dozen languages has been named one of the best books of 2013 by Amazon, Apple, the Financial Times, and the Wall Street Journal—as well as one of Fortune's five must-read business books, Harvard Business Review’s ideas that shaped management, Oprah’s riveting reads, and the Washington Post’s books every leader should read. He has been profiled on the Today Show and in the New York Times magazine cover story, "Is giving the secret to getting ahead?” He received his B.A. from Harvard University and his Ph.D. in organizational psychology from the University of Michigan, and he is a former record-setting advertising director, junior Olympic springboard diver, and professional magician.

Michael Housman

Chief Analytics Officer, Evolv

Michael is the Chief Analytics Officer at Evolv where he applies state-of-the-art statistical methodologies and econometric techniques to databases consisting of hundreds of millions of employee records in order to answer two questions: (1) what keeps people on the job longer?; and (2) what allows them to perform better? Dr. Housman has over ten years of experience engaging in econometric research and has had his work published in numerous peer-reviewed journals, international conferences, and has had his research featured by such media outlets as The New York Times, Wall Street Journal, The Economist, and The Atlantic Monthly. Dr. Housman received his doctorate in Applied Economics and Managerial Science from The Wharton School of the University of Pennsylvania and a bachelor’s from Harvard University.

Dawn Klinghoffer

Dawn Klinghoffer

Senior Director of HR Business Insights, Microsoft

Dawn Klinghoffer is the Senior Director of HR Business Insights at Microsoft in Redmond, Washington. Her responsibilities include HR Analytics, Research and Reporting, Workforce Planning, and HR Data Privacy. Dawn started her career with Microsoft over 16 years ago in Corporate Accounting, but has spent the last 11 years in the HR Reporting and Analytics space, as the team has grown in scope and scale. Before Microsoft, Dawn worked as an Actuary with leading insurers. Dawn graduated with a BA in Mathematics from Bucknell University.

Cade Massey

Cade Massey

Professor, The Wharton School

Cade Massey is a Professor of the Practice at the University of Pennsylvania’s Wharton School. He completed his doctoral work at the University of Chicago and taught at Duke University and Yale University before moving to Penn. Massey’s research focuses on judgment under uncertainty – how, and how well, we predict what will happen in the future. He works at the intersection of economics and psychology, drawing on experimental research and “real world” data such as employee stock options, 401k savings, and the National Football League draft. His research has led to long-time collaborations with Google, Merck and multiple National Football League franchises. Massey has taught MBA and Executive MBA courses for over 12 years. He has received teaching awards from Duke, Yale and Penn for courses on negotiation, power & politics, organizational behavior and human resources. Massey is from San Angelo, Texas, and attended the University of Texas as an undergraduate. He now lives in Center City Philadelphia.

Ted Quinn

Ted Quinn

SVP of Strategy & Research: Preparation, Support, and Development, Teach for America

Ted Quinn is the SVP of Strategy & Research for Teach For America’s Teacher Preparation, Support, and Development area. In this role, Ted manages a wide range of strategic planning, performance management, and project-based activities, all designed to answer the fundamental question of what works and what doesn’t in our pursuit of educational equity and to translate these insights into decisions and actions. Before joining TFA, Ted was an Associate Principal with McKinsey & Co., where he advised clients on a wide range of strategic issues. He holds a PhD in Physics from the University of Chicago and a BS in Physics from Stanford University.

Howie Roseman

Howie Roseman

General Manager, Philadelphia Eagles

Howie Roseman is in his 14th season in Philadelphia and his 4th as the Eagles general manager after being promoted to his current post on January 29, 2010. Roseman spent the previous two seasons as the team’s vice president of player personnel. Known as one of the most aggressive general managers in the league, Roseman has earned a reputation for seeking any edge he can find to field the best team. Roseman overseas the college and pro scouting departments,the team’s medical, equipment, video and player development staffs, while serving as the steward of the salary cap. He played a vital role assisting Eagles chairman Jeffrey Lurie in the team’s search for a new head in 2013, which ultimately brought renowned Oregon coach Chip Kelly east to Philadelphia. “He’s one of the brightest young guys in the league,” said Eagles chairman Jeffrey Lurie. “I’m very excited about what he brings to the table. He has assembled an excellent team around him. He’s meticulous in his evaluations. He has great relationships with players, coaches and agents around the league.”

Over the last couple of years, Roseman has configured what many observers have coined a strong scouting staff with a blend of experienced scouts and a young core of talent. "You have to give him a lot of credit for that, because there are a lot of young guys who wouldn't do that," former NFL GM and current Eagles senior football advisor Tom Donahoe said. "They'd feel threatened by it. They would feel a little bit intimidated by it. But Howie's only interested in getting the best group of scouts that he can. He values our opinion. We don't always agree, but that's part of scouting." In the first year of his new role in 2010, Roseman oversaw a major overhaul of the roster, making it one of the youngest in the NFL. That revamped Eagles squad earned an NFC East division championship. His tenacity, creativity and ability to develop and nurture positive relationships in every part of his job has played a significant role in Roseman’s ascent within the Eagles organization. He has an endless tank of energy that defines his personality and fuels his quest for a Super Bowl championship. The youngest GM in the league, Roseman (37 years old) says it has been his dream to be an NFL general manager since he was a kid. “When I was 9 or 10 [years old], people would ask what I wanted to be when I grew up and I told them I wanted to be the general manager of a NFL team."

Denise Rousseau

H.J.Heinz II University Professor of Organizational Behavior and Public Policy; Director, Project on Evidence-based Organizational Practices; Heinz College and Tepper School of Business, Carnegie Mellon University

Denise M. Rousseau is the H.J. University Heinz II Professor of Organizational Behavior and Public Policy at Carnegie Mellon University's H. John Heinz II College and the Tepper School of Business. She was the 2004-2005 President of the Academy of Management and the 1998-2007 Editor-in-Chief of the Journal of Organizational Behavior. Rousseau received her A.B., M.A. and Ph.D. from the University of California at Berkeley with degrees in psychology and anthropology. Two-time winner of the Academy of Management's George Terry Award for best management book, Rousseau’s I-Deals: Idiosyncratic Deals Workers Bargain for Themselves won the Terry Award in 2006. Psychological Contracts in Organizations: Understanding Written and Unwritten Agreement won in 1996.

Rousseau's research focuses upon the impact workers have on the employment relationship and the firms that employ them. It informs critical concerns such as worker well-being and career development, organizational effectiveness, the management of change, firm ownership and governance, and industrial relations. She is also directs the Project on Evidence-Based Organizational Practices, promoting a scholar/educator/practitioner community of practice. This community’s mission is to transform organizational research into evidence-based, positive professional practices benefiting firms, workers, and other stakeholders. Her latest book is the Oxford Handbook of Evidence-Based Management

Julia Rozovsky

Julia Rozovsky

People Analyst, Google Inc.

Julia Rozovsky is an analyst in Google's People Analytics Department, a group charged with using data, research and technology to make optimal people-related decisions. Since joining the group in 2012, she has managed research on Team Effectiveness, been the Analytics liaison to YouTube, and conducted analyses on employee well-being. Prior to Google, Julia researched competitive strategy and organizational behavior at the Harvard Business School and worked as a strategy consultant for a boutique marketing analytics firm. Julia holds an MBA from the Yale School of Management, and a B.A. in Mathematics and Economics from Tufts University.

Bryan Sivak

Bryan Sivak

Chief Technology Officer, HHS

Bryan Sivak joined HHS as the Chief Technology Officer in July 2011. In this role, he is responsible for helping HHS leadership harness the power of data, technology, and innovation to improve the health and welfare of the nation.

Previously, Bryan served as the Chief Innovation Officer to Maryland Governor Martin O’Malley, where he has led Maryland’s efforts to embed concepts of innovation into the DNA of state government. He has distinguished himself in this role as someone who can work creatively across a large government organization to identify and implement the best opportunities for improving the way the government works.

Prior to his time with Governor O’Malley, Bryan served as Chief Technology Officer for the District of Columbia, where he created a technology infrastructure that enhanced communication between the District’s residents and their government, and implemented organizational reforms that improved efficiency, program controls, and customer service. Bryan previously worked in the private sector, co-founding InQuira, Inc., a multi-national software company, in 2002, and Electric Knowledge LLC, which provided one of the world's first Natural Language Search engines available on the web in 1998.

Christine Schmidt

Christine Schmidt

Insights Manager, LinkedIn

Christine is a manager on the Insights team focused on the LinkedIn Talent Solutions line of business. The Insights team works to create research and data driven insights to power the world’s most effective sales and marketing, matching talent with opportunity. As an Insights Manager, Christine uses LinkedIn data to analyze global workforce trends and understand motivators behind talent migration.

Previously, Christine worked at McKinsey in the Business Technology Office, at VMware in Sales Strategy, and Apple in AppleCare Hardware Engineering Readiness. Christine is a recent MBA graduate from Wharton. In addition, she studied Mechanical Engineering, receiving a B.S. from MIT and M.S. from Caltech.

Andrew Stern

Andrew Stern

Leadership, Learning & Organizational Development, Bloomberg

Andrew Stern works on the Leadership, Learning, and Organizational Development team at Bloomberg LP in New York. Andrew is currently building a new global leadership development program and community for Bloomberg's individual contributors. He also leads the firm's senior executive onboarding efforts globally, and previously managed Bloomberg's global new hire onboarding program. Prior to joining Bloomberg, Andrew worked as a human capital consultant for Deloitte, where he advised Fortune 100 HR organizations on talent strategy, learning and development, and leadership programs. Andrew graduated from Wharton in 2010 with a concentration in Organizational Effectiveness.

Sean Waldheim

Sean Waldheim

VP of Admissions, Teach for America

As the Vice President of Admissions, Sean oversees the team of 36 responsible for creating and refining the processes, policies and procedures for selecting and matriculating Teach For America’s corps each year. Some 57,000 people applied to Teach For America in 2012-2013. Sean’s team carefully screened these applicants in order to select more than 5,000 individuals who comprise the 2013 corps.

Prior to becoming Vice President of Admissions, Sean spent five years leading the selection arm of the Admissions Team. His team researched the skills and attributes associated with the most effective corps members and used this research to refine Teach For America’s admissions process.

Prior to joining the Admissions Team in 2007, Sean spent five years leading more than 250 corps members in the San Francisco Bay Area as a Program Director and Managing Director of Program. Sean began his career with Teach For America teaching science at Abramson High School in New Orleans. Sean is a graduate of Macalester College, with a degree in neuroscience and a minor in political science.

William Wolf

William Wolf

Managing Director / Global Head of Talent Development, Credit Suisse

William Wolf is a Managing Director of Credit Suisse and the Global Head of Talent Acquisition and Development. He is responsible for the systems, processes and strategies that support the human capital agenda at Credit Suisse, providing research-based insights on how to create value from better people practices. The Talent Acquisition and Development group includes campus and lateral hiring, training and leadership development, workforce reporting and analytics, evaluation, assessment, and all promotion processes.

He joined Credit Suisse from McKinsey & Company, where he was a Partner and Co-Lead for McKinsey's Talent Management practice in the Americas. During his 12-year tenure, he led several of the Firm’s knowledge development efforts on human capital and organization effectiveness. He led client work in more than a dozen industries and in 25 countries. His work centered both on the hard aspects of organization (performance measures, talent evaluation and recruitment, people analytics, consequences and rewards) and on the challenges of changing the mindsets and behaviors of people.

He received a BA from Dartmouth College and an MBA from UNC’s Kenan-Flagler Business School where he was the Richard Jenrette fellow.


Sponsors (Spring 2014)

The People Analytics Conference was sponsored by:

                 

                             




Last year, sponsors enjoyed the following opportunities:

Discover

Sponsors learn the latest theories and applications of People Analytics through presentations from a panel of leading academic and industry experts

Connect

PAC will bridge the gap between industry and academics – sponsors gain exclusive access to leading scholars, experts, and students. Top sponsors have access to the resume book from the Wharton General Management Club

Shape

Sponsors have the opportunities of becoming front-runners in the field of People Analytics, establishing the reputation of being the leader in this innovative talent management approach

Please contact Lisa Donchak to learn about sponsorship opportunities.


Case Competition (Spring 2014)

The following information was provided to teams interested in the case competition:

We are excited to announce Teach for America as the Partner for the Case Competition!

Details

Teams of 3-4 students are eligible to compete. Students from any school or degree program are eligible (this is not exclusive to MBAs or to Wharton).

The registration closed on midnight March 6. All teams have received their data packages.

March 13 (midnight) - Submissions are due

March 13-18 - Our panel of experts will determine semi-finalists. Semi-finalists will be invited to attend the conference for free, and to present their work to the panel of judges from 3-5pm March 27th, the day before the conference. The winner will be chosen from those who present the night before, and will be announced at the conference on March 28th. The winning team will present on stage at the conference.

Prizes

First place: $3,000
Second place: $2,000

We will reimburse all semi-finalist teams for the cost of transportation to Philadelphia for up to $800 per team.

Judges

Justin Bell, Director - Selection Research, Teach for America

Matthew Bidwell, Assistant Professor, Management, Wharton

Clayton Featherstone, Assistant Professor, Business Economics and Public Policy, Wharton

Alec Halady, Assistant to the General Manager, Philadelphia Eagles

Shane Jensen, Associate Professor, Statistics, Wharton

Cade Massey, Professor of the Practice, OPIM, Wharton

Tom Osmond, Managing Director - Human Capital Management, Goldman Sachs

Jake Rosenberg, Manager of Football Administration, Philadelphia Eagles

Sean Waldheim, VP - Admissions, Teach for America


For any questions or concerns please reach out to Brooke Berman at eberm@wharton.upenn.edu


Directions

The inaugural People Analytics Conference took place at The Wharton School in Philadelphia on March 28, 2014.

3730 Walnut St
Huntsman Hall, 8th floor
Philadelphia, PA 19104


Conference Team (Spring 2014)

The following biographies represent team members as of March 2014:

Stephanie Landry

Stephanie Landry

Conference Chair
Stephanie is the Sponsorship Director for the People Analytics Conference, and is also on the board of Wharton's Technology Club. Prior to Wharton, Stephanie spent two years on Citadel's Global Equities trading desk, followed by two-and-a-half years on Bridgewater's Fixed Income trading desk. Stephanie received her B.S. in Finance and Economics from the NYU Stern School of Business.

Lisa Donchak

Lisa Donchak

Student Founder, Vice Chair
Lisa is a tech geek, photographer, ultramarathon runner, and aspirational programmer. She most recently worked at Google and Hewlett Packard, and she is passionate about game theory, behavioral economics, and, of course, people analytics.

Yuanyuan Jiang

Yuanyuan Jiang

Vice Chair
Yuanyuan is a first-year MBA student at the Wharton school majoring in Finance and Marketing. Prior to Wharton, Yuanyuan worked as an economic consultant at Analysis Group, Inc, supporting Fortune 500 companies, top law firms and government agencies on strategy and business litigation cases. Her project experience includes damage evaluation, competitive landscape and market-segmentation analyses across various industries such as pharmaceuticals, semiconductors, chemicals, securities, and financial institutions.

Brooke Berman

Brooke Berman

Case Competition Director & Advisor
Brooke is a WG 2014 management major and President of the General Management Club at Wharton, one of the conference sponsors. Brooke worked for a group of behavioral economists who conducted randomized control trial evaluations on poverty alleviation programs. She loved data so much she almost got her PhD but came to Wharton when she realized she preferred to consume research rather than produce it. She is excited to work for JPMorgan Chase in their rotational Leadership Development Program after graduation this spring.

Ilya Bezdelev

Ilya Bezdelev

Website Director
Ilya is a web developer, photographer and guitarist. Prior to Wharton Ilya spent several years at DHL Express in Asia, Middle East and Europe leading multinational change programs in operations, information technology and business intelligence areas.

Federico Bianchi

Federico Bianchi

VP Marketing and Academic
Federico graduated in Aerospace Engineering in 2011. After completing an internship at Airbus, he started his career as a management consultant at McKinsey & Company. He is part of the Wharton 2015 class and, in the spare time, he likes to travel, dance and read.

Lawrence Cole

Lawrence Cole

Data and Analytics Club Chair
Lawrence Cole is an entrepreneur, author and Alfred L. Morse MBA Fellow at Wharton. He is the founder of the Wharton Data & Analytics Club and is passionate about the importance of informing management decisions with data.

Adam Grant

Adam Grant

Faculty Advisor
Adam Grant is Wharton’s youngest full professor and top-rated teacher. He has been recognized as one of BusinessWeek’s favorite professors, one of the world’s 40 best business professors under 40, and one of Malcolm Gladwell’s favorite social science writers. Adam received his B.A. from Harvard University and his Ph.D. in organizational psychology from the University of Michigan, and he is a former record-setting advertising director, junior Olympic springboard diver, and professional magician.

Marshall Johnson

Marshall Johnson

VP Operations and Logistics
Marshall is a first-year MBA candidate at Wharton. Prior to business school, he served for six years as an Infantry officer in the United States Army, living in Italy for three years and deploying to combat operations twice in Afghanistan and Kuwait. Marshall has led units ranging in size from 40 soldiers to 150 soldiers and has planned, coordinated, and supervised operations and training for units ranging in size from 800 to over 3500 Soldiers. Marshall graduated from the United States Military Academy at West Point in 2007 with a B.S. in Electrical Engineering and Computer Science.

Cade Massey

Cade Massey

Faculty Advisor
Cade Massey is a Professor of the Practice at the University of Pennsylvania’s Wharton School. He completed his doctoral work at the University of Chicago and taught at Duke University and Yale University before moving to Penn. Massey’s research focuses on judgment under uncertainty – how, and how well, we predict what will happen in the future. Massey is from San Angelo, Texas, and attended the University of Texas as an undergraduate. He now lives in Center City Philadelphia.

Simran Singh

Simran Singh

Industry Director
Simran is responsible for identifying and liaising with the industry speakers. Prior to Wharton, Simran worked with Asia’s largest private equity fund Baring Asia and did strategy consulting in 15 countries with The Parthenon Group. Simran also founded http://buyt.in, which is now India’s largest shopping search engine. Simran graduated top of his class in Computer Science and Math from IIT Delhi.

James Yoon

James Yoon

Marketing Director
Prior to Wharton, James developed skills and experience in data management and in marketing analytics. This summer he looks forward to leveraging his background and expanding upon his previous roles with Google's Global Agencies & Global Accounts team.


Press

Download the press release

For further inquiries please contact Lisa Donchak at donchak@wharton.upenn.edu


Contacts

Stephanie Landry

Stephanie Landry

Conference Chair
slandry@wharton.upenn.edu

Lisa Donchak

Lisa Donchak

Student Founder, Vice Chair
donchak@wharton.upenn.edu

Yuanyuan Jiang

Yuanyuan Jiang

Vice Chair
yuanyj@wharton.upenn.edu